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  • The Channel Incentive Strategy Playbook
    The Channel Incentive Strategy Playbook

    For decades, incentive strategy has been used to influence positive behaviors in the channel to help drive more sales. Although “more sales” may be the …

  • Recorded Webinar: Shaping the Employee and Customer Experience to Maximize Competitive Advantage
    Recorded Webinar: Shaping the Employee and Customer Experience to Maximize Competitive Advantage

    In the last 8 months reduced capacity, social distancing, work from home, and other effects of the pandemic have accelerated and solidified existing trends in …

  • Spreading “CHeeRS” to Drive Engagement in Healthcare
    Spreading “CHeeRS” to Drive Engagement in Healthcare

    Cone Health- a major healthcare provider out of North Carolina with a staff of more than 13,000 employees, was in the market for an enhanced …

  • Creating an Extraordinary Workplace Through Employee Recognition
    Creating an Extraordinary Workplace Through Employee Recognition

    A poorly executed recognition plan can prove futile or even counterproductive to core company initiatives – by detracting good employees, diminishing morale, and creating a …

  • Reallocate—Don’t Terminate— Your Channel Incentive Budget During COVID-19
    Reallocate—Don’t Terminate— Your Channel Incentive Budget During COVID-19

    In times of economic uncertainty, marketing budgets are often the swiftest victim to cuts, and in many organizations, the budget line for channel incentives, co-op …

  • Rules of Engagement: Driving Channel Partner Engagement and Performance
    Rules of Engagement: Driving Channel Partner Engagement and Performance

    Gaining and keeping the attention of your channel partners in a complex world full of distractions can be a huge challenge. Follow our rules of …

  • Blueprint: Finding Your Way Through a Successful Recognition Program Launch
    Blueprint: Finding Your Way Through a Successful Recognition Program Launch

    A recognition launch goes beyond simple implementation in order to be successful. Beyond program logic and complexities, launch success also hinges on effective stakeholder communication …

  • Blueprint: Finding Your Way Through a Successful Incentive Program Launch
    Blueprint: Finding Your Way Through a Successful Incentive Program Launch

    A successful incentive program launch goes beyond simple implementation. In addition to developing internal logic and complexities, success also hinges on effectively communicating the program …

  • The 8 Pillars of Results-Based Partner Incentives
    The 8 Pillars of Results-Based Partner Incentives

    It's common to give out incentives to channel partners in effort to encourage the right behaviors. However, OEMs don't always see the fruits of the …

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