The 8 Pillars of Results-Based Partner Incentives

It’s common to give out incentives to channel partners in effort to encourage the right behaviors. However, OEMs don’t always see the fruits of the labor in the results.

To help ensure that your system is loaded with the right mix to drive continued success, we’ve compiled the 8 Pillars of Results-Based Incentives.

In this resource we highlight the core building blocks that make an incentive program results-driven, including the following golden rules:

  • Set Clear Objectives
  • Make it Valuable to Users
  • Drive Awareness of the Program
  • Keep it Easy to Participate
  • Spark Engagement
  • Deliver Reward Speed
  • Target your Audiences
  • Make Sure You’re Measuring

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